Johaug

The johaug brand is inspired by the Olympian Athlete Therese Johaug’s unique duality as an athlete and person, where raw willpower meets delicate femininity.

Our mission is to create the worlds most feminine and hardcore training brand; making sure women feel their best when giving their all.



Therese takes part in the whole development of the brand; design and client meetings, photoshoots and most importantly product testing; ensuring that we deliver the best quality in everything we do.